Eurolift NZ Limited      
 
 
Linde Material Handling Products

LESS COST, MORE OUTPUT
The Iceberg Principle – Or bringing out the Linde benefits
 

WHAT IS THE TRUE COST OF A FORKLIFT?
Careful analysis applying the “iceberg principle’ shows how your investment pays. The purchase price really is just the tip of the iceberg. Beneath the surface there is a whole lot more than needs consideration. If one were to take into the account the costs of capital, energy, servicing and above all labour as numerical quantities of a forklift’s operating cost, as you can see this provides quite a different view of a forklift’s actual purchase price and ownership cost. In other words, it is not only the actual capital cost one must account for when considering the purchase of a forklift, but also the costs accruing over the truck’s entire lifetime. The purchase cost or capital cost is only the tip of the iceberg.

                                                                                

NEARLY 80% COST FOR LABOUR.
In fact, in a single shift operation, labour can account for as much as 80% of the total costs, (therefore really it is the person operating the forklift that’s the most expensive – not the forklift), hence if the operator is able to produce more output in less time, this translates to increased profits for your business over time. If one were to compare the total cost of an ownership in this perspective, you will find Linde forklifts appreciably more economical than any “cheap” buy.

In fact, savings achieved by one less forklift and the associated labour costs can exceed the operating costs of four trucks!

CAPITAL COSTS – GETTING GOOD RETURN ON INVESTMENT
Buying a Linde forklift truck is a sound investment, generating a high annual return over a long term. You can work this out yourself by setting the difference in purchase price against the extra output obtained with a Linde truck.

The net surplus derives from:
- enhanced operating convenience
- lower fuel consumption
- less time and expense for maintenance
- high productivity ratio
- greater worker safety
- and a higher resale value

The write-off on a Linde forklift truck is a pure accounting entry. Even after many years in use, it remains a profit earning asset by reason of it’s high resale value.

WITH LINDE LESS MEANS MORE:

High Productivity = Fewer Trucks = Smaller Labour Requirements = Lower Operating Costs

© 2005 Eurolift NZ Ltd     Website Created by Elive Ltd